Shake’n'Vac Competition microsite
Shake'n'vac teamed up with the Mirror newspaper for a competition. With dancing. And that tune.
Client: Glade/Mirror
Agency: Ad-rich
Role: Lead developer, team leader.
It was 20 years since Shake'n'vac released that advert. You know the one I mean. So they teamed up with The Mirror to start a competition. The grand prize was £1000 and all you had to do was film yourself doing the Shake'n'vac dance.
Of course dancing around was the easy bit. I managed the team that built the competition website and wrote most of the back-end code that handled the data submissions as well as the back end-processing. One of the notable things about this site was that I took the video conversion process I created for Finlandia and expanded on it immensely. The entire video conversion process was made more or less totally transparent to the client. This did mean quite a lot of back-end linux scripting and some careful liason with the ISP but it all worked out well in the end. The site also used a custom template management scheme that I created and has since been used on several other Ad-rich/Mirror projects.
Unfortunately the site could not make the entrance dance any better.
Site's database has since been deleted but what's left is still here.
